Who Decided This was a Visitor Experience?

In this episode of Destination Roadmapping, we’re putting a few tourism sacred cows on trial.

Just because a historic site, museum, monument, or local landmark has appeared in every brochure for twenty years does not mean visitors still see it as a must-see.

We’ll look at how to separate community importance from actual visitor appeal, what visitor behavior can tell you, and how to decide whether an attraction needs stronger interpretation, less promotion, or a different role altogether.

Plus, you’ll get a simple four-question test to use on every item on your “Things to Do” list.

Because tourism marketing is not a participation trophy—and your strongest experiences are the ones that deserve the spotlight.

Thanks for listening!

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