Destination Roadmapping
A 10-minute spark of inspiration with a side of tough love—helping small towns create big impact through tourism, events, and unforgettable visitor experiences.
Destination Roadmapping
When's Your Community's Birthday?
Since it's my birthday this week, I thought we should take a look at how communities do and don't celebrate THEIR birthdays.
In today’s episode of Destination Roadmapping, we’re digging into why your community’s birthday is one of the easiest, most joyful, and most overlooked ways to build connection and energy downtown.
You’ll learn:
~ Why your town’s founding date is a built-in annual celebration opportunity
~ How to choose which date to use (and what to do if your records are confusing)
~ Easy, low-cost ideas, from candle lightings to cupcake crawls, that ANY town can pull off
~ How this one tradition boosts business traffic, civic pride, and sense of place
~ And why consistency (not scale!) is what makes these celebrations stick
Whether your town is 37 years old or 337, this episode will inspire you to mark the moment, gather your people, and start building a tradition your community can look forward to every single year.
Thanks for listening!
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